One of the most common questions I’m asked when planning a session is, “What time of day is best?” The answer has everything to do with light. Light sets the mood of your photos, and choosing the right time of day helps create images that feel soft, flattering, and timeless.
Evening Light: Soft, Warm, and Natural
For outdoor sessions, evening light is almost always the most beautiful option. As the sun lowers in the sky, the light becomes softer and warmer, wrapping gently around your family instead of shining straight down. This creates natural skin tones, subtle shadows, and that glowy, effortless look so many families love.
Evening sessions allow us to work with light that feels calm and romantic. The colors of the landscape deepen, backgrounds soften, and everything feels a little more magical as the day slows down.
Why Golden Hour Matters
Golden hour—typically the last hour before sunset—is when light is at its best. It’s less harsh, more forgiving, and incredibly flattering. This time of day allows for movement, connection, and those quiet in-between moments without strong shadows or squinting.
Because sunset times change with the seasons, session start times adjust throughout the year to ensure we’re always photographing in the best possible light.
Midday Light: What to Know
Midday sun can be very bright and harsh outdoors. When the sun is high overhead, shadows become strong and contrast increases, which can distract from connection and emotion. For this reason, early afternoon sessions are typically avoided unless we’re in full shade or a very specific location.
Consider Your Family’s Rhythm
While light is important, comfort matters too. The best photos happen when everyone feels relaxed. For families with young children, evening sessions are carefully timed to balance beautiful light with energy levels, and planning ahead helps make the experience feel calm and enjoyable.
The best time of day for photos is when the light feels soft and the pace feels unhurried. Evening sessions allow space for warmth, connection, and natural beauty—creating images that feel just as lovely years from now as they do today.
Louisville Family Photographer | Louisville, Ky | Family Photos | Lifestyle Photos | Natural Light |
